Thank you for your interest in our online shop. The protection of your privacy is very important to us. Below, we inform you in detail about the handling of your data.

The controller for data processing is:

Braun GmbH & Co. KG

Industriestr. 10

55606 Kirn

Germany

You can reach our data protection officer at:

External Data Protection Officer of Braun GmbH & Co. KG,

c/o TÜV SÜD Akademie GmbH

Westendstraße 160

80339 Munich

Germany

datenschutz@braun-bueffel.de

1. ACCESS DATA AND HOSTING

You can visit our websites without providing any personal information. Each time a website is accessed, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of access, the amount of data transferred, and the requesting provider (access data), and documents the access. This access data is evaluated exclusively for the purpose of ensuring the smooth operation of the site and improving our offer. This serves to protect our legitimate interests in a correct presentation of our offer, which are overriding in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. All access data will be deleted no later than one month after the end of your visit to the site.

HOSTING

The services for hosting and displaying the website are partly provided by our service providers as part of processing on our behalf. Unless otherwise explained in this privacy policy, all access data as well as all data collected in forms provided on this website are processed on their servers. For questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: Canada, New Zealand, Japan, United Kingdom.

Our service providers are located and/or use servers in these countries: Australia, India, Singapore, USA.

For these countries, there is no adequacy decision by the European Commission. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/.

2. DATA PROCESSING FOR CONTRACT FULFILLMENT AND CONTACTING

2.1 DATA PROCESSING FOR CONTRACT FULFILLMENT

For the purpose of contract fulfillment (including inquiries and handling of any existing warranty and performance disruption claims as well as any legal update obligations) in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we collect personal data if you voluntarily provide them to us during your order. Mandatory fields are marked as such, because in these cases we absolutely need the data for contract fulfillment and we cannot send the order without them. Which data are collected is evident from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After complete processing of the contract, your data will be restricted for further processing and deleted after the expiry of the tax and commercial retention periods in accordance with Art. 6 para. 1 sentence 1 lit. c GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

Merchandise Management System

For order and contract processing, we use merchandise management systems from external service providers. Our service providers act for us within the scope of order processing. For questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

2.2 CUSTOMER ACCOUNT

If you have given your consent to this in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR by deciding to open a customer account, we will use your data for the purpose of opening the customer account and for storing your data for further future orders on our website. Your customer account can be deleted at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account. After deletion of your customer account, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

2.3 CONTACT

In the context of customer communication, we collect personal data to process your inquiries in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR if you voluntarily provide them to us when you contact us (e.g. via contact form or email or phone or mail). Mandatory fields are marked as such, because in these cases we absolutely need the data to process your contact. Which data are collected is evident from the respective input forms. After complete processing of your inquiry, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

2.4 CONTACT VIA WHATSAPP

For communication with our customers and other third parties, we use, among other things, the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. WhatsApp is a widely used application that allows users to chat, make calls, and send voice messages.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp gains access to metadata that arises in the course of the communication process (e.g., sender, recipient, and time). We also point out that, according to its own statements, WhatsApp shares its users' personal data with its parent company Meta, which is based in the USA.

Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/privacy-policy-eea

The use of WhatsApp is based on our legitimate interest in the fastest and most effective communication possible with customers, interested parties, and other business and contractual partners (Art. 6 para. 1 lit. f GDPR). If corresponding consent has been requested, data processing is carried out exclusively on the basis of consent; this can be revoked at any time with effect for the future.

The communication content exchanged on WhatsApp remains with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory legal provisions remain unaffected.

The chat does not provide for you to provide us with sensitive data such as health data, data on religious affiliation, or data on ethnic origin. We strongly advise against sending us such sensitive data via WhatsApp.

We use WhatsApp in the "WhatsApp Business" version.

The data transfer to the USA is based on the EU-U.S. Data Privacy Framework and the associated adequacy decision of the European Commission. WhatsApp LLC and Meta Platforms, Inc. are certified under the EU-U.S. Data Privacy Framework.

Further information can be found here

https://www.whatsapp.com/legal/privacy-shield

https://www.facebook.com/privacy/policies/data_privacy_framework/

For the use of WhatsApp, we use the service of chatarmin.com GmbH, Kaiserstraße 89/2/3, 1070 Vienna.

The provider's privacy policy can be found at: https://chatarmin.com/privacy-policy.

2.5 CONTACT VIA LIVE CHAT

We use chatbots to communicate with you. Chatbots are able to respond to your questions and other input without human assistance. For this purpose, the chatbots analyze your input as well as other data to provide appropriate answers (e.g., names, email addresses and other contact details, customer numbers and other identifiers, orders and chat histories).

Furthermore, your IP address, log files, location information, and other metadata may be collected via the chatbot. This data is stored on the servers of the chatbot provider.

The legal basis for the use of chatbots is Art. 6 para. 1 lit. b GDPR, if the chatbot is used for contract initiation or in the context of contract fulfillment.

In all other cases, the use is based on our legitimate interest in the most effective customer communication possible (Art. 6 para. 1 lit. f GDPR).

The provider's privacy policy can be found at: https://www.gorgias.com/legal/eu-privacy-notice

3. DATA PROCESSING FOR SHIPPING FULFILLMENT

For the fulfillment of the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

DATA TRANSFER TO SHIPPING SERVICE PROVIDERS FOR THE PURPOSE OF SHIPPING NOTIFICATION

If you have given us your explicit consent for this during or after your order, we will pass on your email address to the selected shipping service provider based on this consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, so that they can contact you before delivery for the purpose of delivery announcement or coordination.

Consent can be revoked at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to further data use that is legally permitted and about which we inform you in this statement.

DHL Paket GmbH

Sträßchensweg 10

53113 Bonn

Germany

4. DATA PROCESSING FOR PAYMENT PROCESSING

For payment processing in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.

4.1 DATA PROCESSING FOR TRANSACTION PROCESSING

Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who act for us as part of order processing, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for processing the payment. This serves to fulfill the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data necessary for payment processing themselves, e.g., on their own website or via technical integration in the ordering process. In this respect, the privacy policy of the respective payment service provider applies.

For questions about our partners for payment processing and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

4.2 DATA PROCESSING FOR THE PURPOSE OF FRAUD PREVENTION AND OPTIMIZATION OF OUR PAYMENT PROCESSES

We may provide our service providers with further data that they use together with the data necessary for payment processing as our processors for the purpose of fraud prevention and optimization of our payment processes (e.g., invoicing, processing of disputed payments, accounting support). This serves to protect our legitimate interests in protecting ourselves against fraud and in efficient payment management, which are overriding in the context of a balancing of interests, in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

4.3 IDENTITY AND CREDIT CHECK WHEN CHOOSING KLARNA PAYMENT SERVICES

Klarna direct debit, purchase on account via Klarna, Klarna installment purchase

If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we will ask for your consent in accordance with Art. 6 para. 1 S. 1 lit. a GDPR to transfer the data necessary for processing the payment and for an identity and credit check to Klarna. In Germany, the credit agencies mentioned in Klarna's data protection declaration can be used for identity and credit checks. Klarna uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. You can withdraw your consent at any time by sending a message to the contact option specified in this data protection declaration. This may result in us no longer being able to offer you certain payment options. You can also withdraw your consent to this use of personal data at any time from Klarna.

4.4 IDENTITY AND CREDIT CHECK WHEN CHOOSING PAYMENT BY INVOICE VIA PAYPAL AND RATEPAY

If you choose the payment method purchase on account (offered via Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (hereinafter Ratepay) and PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (hereinafter PayPal)), we ask for your consent in accordance with Art. 6 para. 1 S. 1 lit. a GDPR, that we may transmit the data necessary for the processing of the payment and an identity and credit check to Ratepay. In Germany, the credit agencies mentioned in the Ratepay data protection declaration can be used for the identity and credit check. Ratepay uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. You can withdraw your consent at any time by sending a message to the contact option specified in this data protection declaration. This may result in us no longer being able to offer you certain payment options. Additional information on data protection at PayPal can be found here.

5. ADVERTISING BY E-MAIL

5.1 E-MAIL NEWSLETTER WITH REGISTRATION AND NEWSLETTER TRACKING

If you subscribe to our newsletter, we use the data required for this or separately communicated by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR. You can unsubscribe from the newsletter at any time either by sending a message to the contact option described below or via a dedicated link in the newsletter. After unsubscribing, we will delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.
We point out that when sending the newsletter, we evaluate your user behavior. For this purpose, we also analyze your interaction with our newsletter by measuring, storing and evaluating opening rates and click rates for the purpose of designing future newsletter campaigns ("newsletter tracking").
For this evaluation, the e-mails sent contain single-pixel technologies (e.g. so-called web beacons, tracking pixels) that are stored on our website. If you do not want us to track your behavior in relation to the newsletter, you can deactivate tracking at any time by unsubscribing from the newsletter or by adjusting the corresponding settings in your newsletter account. For the evaluations, we link the following "newsletter data" in particular:

the page from which the page was requested (so-called referrer URL),
the date and time of access,
the description of the type of web browser used,
the IP address of the requesting computer,
the email address,
the date and time of registration and confirmation

and the single-pixel technologies with your e-mail address or your IP address and possibly an individual ID. Links contained in the newsletter can also contain this ID.
The information will be stored for as long as you are subscribed to the newsletter. After unsubscribing from the newsletter, we will store your data for a maximum of 30 days to ensure that no further newsletters are sent. After that, we will delete all your data, unless there are legal retention requirements or you have agreed that we use your data for other purposes.

5.2 E-MAIL NEWSLETTER WITHOUT REGISTRATION AND YOUR RIGHT TO OBJECT

If we have received your e-mail address in connection with the sale of goods or services and you have not objected to this, we reserve the right to regularly send you offers for similar products to those already purchased from our range by e-mail, based on Section 7 (3) UWG. This serves to protect our legitimate interests in addressing our customers for advertising purposes, which are overriding in the context of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described in this data protection declaration or via a dedicated link in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.
After unsubscribing, we will delete your e-mail address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.

5.3 NEWSLETTER DISPATCH

The newsletter may also be sent by our service providers as part of processing on our behalf.
The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact the address given in this data protection declaration.
Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: United Kingdom.
Our service providers are located and/or use servers in these countries: Australia, USA. There is no adequacy decision by the European Commission for these countries. Our cooperation with them is based on these guarantees: Standard contractual clauses of the European Commission and the EU-U.S. Data Privacy Framework.
Further information on the standard contractual clauses and on the agreements with our service providers, including Klaviyo, can be found in Klaviyo's privacy statements and the links to the EU-U.S. Data Privacy Framework.

Details can be found here:
https://policies.google.com/privacy/frameworks,
https://privacy.google.com/businesses/controllerterms/mccs/,
https://www.dataprivacyframework.gov/s/.

5.4 SENDING REVIEW REQUESTS BY E-MAIL

If you have given us your express consent to this during or after your order in accordance with Art. 6 (1) S. 1 lit. a GDPR, we will use your e-mail address to request a review of your order via the review system we use. This consent can be revoked at any time by sending a message to the contact option described in this data protection declaration or via a dedicated link in the review request.

The review requests may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this data protection declaration.

6. COOKIES AND OTHER TECHNOLOGIES

6.1 GENERAL INFORMATION

To make your visit to our website attractive and to enable the use of certain functions, we use technologies, including so-called cookies, on various pages. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognise your browser on your next visit (persistent cookies).

Protection of privacy on end devices

When using our online offering, we use absolutely necessary technologies to be able to provide the telemedia service explicitly requested. The storage of information in your end device or access to information already stored in your end device therefore does not require consent.

For functions that are not absolutely necessary, the storage of information in your end device or access to information already stored in your end device requires your consent. We point out that if consent is not given, parts of the website may not be fully usable. Any consents you have given will remain valid until you adjust or reset the respective settings on your end device.

Any subsequent data processing by cookies and other technologies

We use technologies that are absolutely necessary for the use of certain functions of our website (e.g. shopping cart function). Through these technologies, IP address, time of visit, device and browser information, as well as information about your use of our website (e.g. information about the content of the shopping cart) are collected and processed. This serves our overriding legitimate interests in an optimized presentation of our offer within the framework of a balancing of interests in accordance with Art. 6 (1) sentence 1 lit. f GDPR.

In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g. to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this data protection declaration. Where appropriate, we may also use technologies not individually listed in this data protection declaration. Further information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the lower right or left corner of the page.

The cookie settings for your browser can be found under the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

Insofar as you have consented to the use of the technologies in accordance with Art. 6 (1) S. 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the data protection declaration. Alternatively, you can click on the fingerprint button in the lower right or left corner of the page. If cookies are not accepted, the functionality of our website may be limited.

6.2 Consent Manager Platform (CMP)

On our website, we use a consent management service ("Consent Manager Platform (CMP)") to inform you about the cookies and other technologies we use on our website, and to obtain, manage, and document your consent, where necessary, for the processing of your personal data by these technologies. This is required in accordance with Art. 6 (1) sentence 1 lit. c GDPR to fulfill our legal obligation under Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. The Consent Manager Platform (CMP) used is provided by Pandectes Limited, Vasileos Georgiou A, 60, 4048, Limassol, Cyprus, (Contact: info@pandectes.io), which processes your data on our behalf.

After you submit your cookie declaration on our website, the web server stores the following data: IP address, device information, browser information, set language, accessed website or its URL, date and time of your consent declaration, and information about your consent behavior.

In addition, the following technologies are used, which contain information about your consent behavior: cookies, log files

The data is stored exclusively on the end device; no personal data is transferred to the provider of the Consent Manager Platform (CMP). Your data will be deleted after one year, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 S. 1 lit. a GDPR or we reserve the right to further use of data that is legally permitted and about which we inform you in this declaration.

7. USE OF COOKIES AND OTHER TECHNOLOGIES

On our website, we use the following cookies and other third-party technologies. Unless otherwise specified for individual technologies, this is done on the basis of your consent according to Art. 6 para. 1 S. 1 lit. a GDPR. After the purpose has ceased and the use of the respective technology by us has ended, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your revocation options can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found with the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact the contact option described in this data protection declaration.

7.1 USE OF GOOGLE SERVICES

We use the technologies of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google") described below. The information automatically collected by Google technologies about your use of our website is usually transmitted to a Google LLC server, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Unless otherwise specified for individual technologies, data processing is carried out on the basis of an agreement between jointly controllers in accordance with Art. 26 GDPR concluded for the respective technology. Further information on data processing by Google can be found in Google's privacy policy.

Our service providers are located and/or use servers in countries outside the EU and the EEA. For these countries, there is no adequacy decision by the European Commission. Our cooperation with them is based on standard contractual clauses of the European Commission and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/

https://www.dataprivacyframework.gov/s/

GOOGLE ANALYTICS

For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), which is used to create usage profiles using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded to other Google servers for processing. Data processing is carried out based on an agreement on order processing by Google.

For web analysis, the Google Analytics extension function Google Signals enables so-called "cross-device tracking". If your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can generate reports on your usage behavior (especially the cross-device user numbers), even if you switch your device. We do not process any personal data in this regard; we only receive statistics created based on Google Signals.

For web analysis and advertising purposes, the Google Analytics extension function, the so-called DoubleClick cookie, enables your browser to be recognized when visiting other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.

If you do not give us your consent for the use of Google Analytics in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, no cookies will be stored or read on your device. The data processing described in the preceding paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user-agent, information about your consent behavior, screen resolution, IP address) are sent to Google.

GOOGLE ADS

For advertising purposes in Google search results and on third-party websites, the Google remarketing cookie is set when you visit our website. This cookie automatically collects and processes data (IP address, time of visit, device and browser information, and information about your use of our website) and uses a pseudonymous cookie ID and the pages you have visited to enable interest-based advertising. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. In this case, if you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define audience lists for cross-device remarketing.

For website analysis and event tracking, we measure your subsequent usage behavior via Google Ads Conversion Tracking if you have reached our website via a Google Ads advertisement. For this purpose, cookies can be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or newsletter registration) can be collected, from which usage profiles are created using pseudonyms.

If you do not give us your consent for the use of Google Ads in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, no cookies will be stored or read on your device. The data processing described in the preceding paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user-agent, information about your consent behavior, screen resolution, IP address, page URL, information about ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.

GOOGLE ADS – CUSTOMER MATCH

We use Google Customer Match for advertising purposes. Customer Match allows us to target existing customers or interested parties who are already in contact with our company with relevant advertising content on Google platforms such as Google Search, Google Shopping, Gmail or YouTube.

For this purpose, we may use personal data from our customer relationships (e.g., email address, phone number, name or postal address (name, country, zip code)). This data is encrypted using a hashing process (SHA-256) before being transmitted to Google. No unencrypted data is transmitted.

Google compares this encrypted data with existing Google accounts to create audience lists. If there is a match, your account is assigned to a Customer Match list. On this basis, we can display personalized advertising within Google services. The transmitted data is used exclusively to create these audiences and is not passed on to other advertisers.

The purpose of the data processing is to carry out personalized online advertising for our existing customers.

The processing is based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG, provided that this has been given via our consent management tool. You can revoke your consent at any time with effect for the future. In this case, your contact information will no longer be considered in future Customer Match uploads. The lawfulness of the processing carried out until the revocation remains unaffected.

You can also deactivate personalized advertising in your Google account settings: https://adssettings.google.com

The recipient of the data is Google Ireland Limited ("Google"). When using Google Ads, personal data may be transferred to Google servers in the USA or other third countries. Google operates a global network of data centers to provide its services.

The data we transmit and that is stored by Google will be used in Customer Match lists for a maximum of 540 days and then deleted or automatically removed from the audience lists.

GOOGLE CONSENT MODE

Due to our use and integration of Google services "Google Analytics" and "Google Ads" on our website, we are obliged, in accordance with legal requirements and Google's "EU User Consent Policy", to obtain and legally document your consent.

Google is obligated by the "Digital Markets Act" to request consent for processing your personal data, especially for use in personalized advertising. For this purpose, we have integrated Google's consent mode ("Google Consent Mode V2") into our website. The service provider of the consent mode is Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland), a company registered and operating under Irish law (Registration number: 368047).

Within the described consent mode, we share the status of your consent with Google based on a legal obligation under Art. 6 para. 1 lit. c GDPR or based on your given consent under Art. 6 para. 1 lit. a GDPR in conjunction with § 25 para. 1 TDDDG.

We have implemented the simple version of the consent mode, according to which no transmission of Google code that allows conclusions about your personal data is executed without your consent.

A possible data transfer from Google to the USA is based on the standard contractual clauses of the EU Commission and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/

Further information on how Google uses your data and in Google services, as well as on data protection, can be found at https://business.safety.google/privacy/ or https://policies.google.com/privacy”

GOOGLE RECAPTCHA

For the purpose of protecting against misuse of our web forms and against spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information and information about your use of our website) and analyzes your use of our website using a so-called JavaScript and cookies. In addition, other cookies stored by Google services in your browser are evaluated. No personal data from the input fields of the respective form is read or stored.

GOOGLE TAG MANAGER

Google Tag Manager allows us to manage various codes and services on our website. When implementing individual tags, Google may also process personal data (e.g. IP address, online identifiers (including cookies)). Data processing is carried out based on an agreement on commissioned processing by Google.

By using Google Tag Manager, various services/technologies can be integrated.

If you do not wish to use individual tracking services and have therefore deactivated them, this deactivation remains valid for all affected tracking tags integrated via Google Tag Manager.

YOUTUBE VIDEO PLUGIN

To embed third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended data protection mode we use, transmitted to Google, and then processed by Google, only if you play a video.

7.2 USE OF MICROSOFT SERVICES

We use the Microsoft Ireland Operations Ltd. technologies described below, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland ("Microsoft"). Data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR. The information about your use of our website automatically collected by Microsoft technologies is usually transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. Further information on data processing by Microsoft can be found in Microsoft's privacy notices.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision by the European Commission for these countries. Our cooperation with them is based on the European Commission's standard data protection clauses and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/

https://www.dataprivacyframework.gov/s/.

MICROSOFT ADVERTISING

For advertising purposes in Bing, Yahoo, and MSN search results, as well as on third-party websites, the Microsoft Advertising Remarketing cookie is set when you visit our website. This cookie automatically collects and processes data (IP address, time of visit, device and browser information, and information about your use of our website) and, using a pseudonymous cookie ID and based on the pages you visit, enables interest-based advertising.

For website analysis and event tracking, we measure your subsequent usage behavior via Microsoft Advertising Universal Event Tracking (UET) if you have reached our website via a Microsoft Advertising advertisement. For this purpose, cookies can be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or newsletter registration) can be collected, from which usage profiles are created using pseudonyms. If your internet-enabled devices are linked to your Microsoft account and you have not deactivated the "Interest-based advertising" setting in your Microsoft account, Microsoft can create reports on usage behavior (especially cross-device user numbers), even if you switch your device, known as "cross-device tracking". We do not process any personal data in this regard; we only receive statistics created based on Microsoft UET.

7.3 USE OF FACEBOOK SERVICES

USE OF FACEBOOK PIXEL

We use the Facebook Pixel within the scope of the technologies of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Facebook (by Meta)" or "Meta Platforms Ireland"), as described below. With the Facebook Pixel, data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events we define, such as visiting a website or newsletter registration) are automatically collected and stored, from which usage profiles are created using pseudonyms. For this purpose, when you visit our website, the Facebook Pixel automatically sets a cookie that automatically enables your browser to be recognized when visiting other websites using a pseudonymous cookie ID. Facebook (by Meta) will combine this information with other data from your Facebook account and use it to compile reports on website activities and to provide other services related to website usage, in particular personalized and group-based advertising.

The information about your use of our website automatically collected by Facebook (by Meta) technologies is usually transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Further information on data processing by Facebook can be found in Facebook (by Meta)'s privacy policy.

Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico. The European Commission has not issued an adequacy decision for these countries. Our cooperation with them is based on these safeguards: Standard Contractual Clauses of the European Commission.

FACEBOOK ANALYTICS

As part of Facebook Business Tools, statistics on visitor activities on our website are generated from the data collected via the Facebook Pixel about your use of our website. Data processing is carried out based on an agreement on order processing by Facebook (by Meta). This analysis serves the optimal presentation and marketing of our website.

FACEBOOK ADS (AD MANAGER)

Through Facebook Ads, we advertise this website on Facebook (by Meta) and other platforms. We determine the parameters of the respective advertising campaign. Facebook (by Meta) is responsible for the exact implementation, particularly the decision on the placement of ads for individual users. Unless otherwise specified for the individual technologies, data processing is carried out based on an agreement between jointly responsible parties according to Art. 26 GDPR. The joint responsibility is limited to the collection of data and its transmission to Meta Platforms Ireland. Subsequent data processing by Meta Platforms Ireland is not covered by this.

Based on the statistics about visitor activities on our website generated by the Facebook Pixel, we conduct group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group.

Based on the pseudonymized cookie ID set by the Facebook Pixel and the collected data about your usage behavior on our website, we conduct personalized advertising via Facebook Pixel Remarketing.

Via Facebook Pixel Conversions, we measure your subsequent usage behavior for web analysis and event tracking when you arrive at our website via an ad from Facebook Ads. Data processing is carried out based on an agreement on order processing by Facebook (by Meta).

7.4 OTHER PROVIDERS OF WEB ANALYTICS AND ONLINE MARKETING SERVICES

Use of Criteo for Online Marketing

Through the advertising partner Criteo SA, 32 Rue Blanche, 75009 Paris, France ("Criteo"), we advertise this website in search results and on third-party websites. When you visit our website, a retargeting cookie from Criteo or its partner is automatically set, which enables interest-based advertising using a pseudonymized cookie ID and based on the pages you have visited. Data processing is carried out based on an agreement between jointly responsible parties according to Art. 26 GDPR. We determine the parameters of the respective advertising campaign. Criteo is responsible for the exact implementation (e.g., the decision on the placement of individual ads). The data automatically collected by Criteo (IP address, time of visit, device and browser information, and information about your use of our website) may be merged by Criteo with information from other sources and transmitted to Criteo advertising partners.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has issued an adequacy decision regarding data protection.

Our service providers are located and/or use servers in countries outside the EU and the EEA. The European Commission has not issued an adequacy decision for these countries. Our cooperation with them is based on the Standard Contractual Clauses of the European Commission.

Use of Voyado Elevate

We use the Voyado Elevate service on our website to optimize product search, product recommendations, and the display and sorting of product lists on category and search pages.

Information on how visitors use our website may be processed, including in particular search queries, viewed products, product clicks, items added to the shopping cart, and completed purchases. In addition, technical information about the browser session and the device used may be processed.

Depending on the implementation, Voyado Elevate can associate this information with a pseudonymized visitor ID to recognize returning visitors. Direct identification of the person does not occur.

The processing takes place for the purpose of providing an intelligent search function as well as relevant product recommendations and product lists. This includes functions such as the interpretation of search queries, the display of current or popular search terms, and the dynamic sorting of products by relevance. Search results, product recommendations, and product placements may be based on aggregated usage and behavioral data.

Depending on the respective configuration, search results, product recommendations, and product placements can also be personalized based on behavioral data associated with a pseudonymized visitor ID.

Product recommendations can be displayed at various points on the website, for example, on category pages, product detail pages, or in the shopping cart. Product lists can be sorted taking into account usage behavior and purchase probabilities to show visitors the most relevant products possible.

The personal data processed in connection with Voyado Elevate is generally stored for a period of up to 12 months and then deleted or anonymized.

The legal basis for the processing is your consent according to Art. 6 (1) lit. a GDPR, provided that this is required. Insofar as the processing is carried out for the provision of the website and for the optimization of our online offering, the processing can also be based on Art. 6 (1) lit. f GDPR (legitimate interest).

Use of the ABlyft Tracking Pixel

We conduct tests and analyses on our website and use the ABlyft service from Conversion Expert GmbH (Zeppelinring 52c, 24146 Kiel, Germany) for this purpose. This allows us to evaluate how individual user segments visit the website and to perform so-called A/B tests to constantly improve our website.

ABlyft does not store personal data such as IP addresses but anonymizes and aggregates this data. The service also respects browser DoNotTrack settings. You can object to the use of ABlyft at any time by clicking on the following link: https://www.misspompadour.de?ablyft_opt_out=true. Hosting is done on servers in Germany. Further information on how ABlyft processes data can be found here.

The storage of and access to information in the end-user's terminal device takes place according to § 25 para. 1 TTDSG. The legal basis for the evaluation and optimized presentation of our online offers and the storage of the cookie is the given consent according to Art. 6 para. 1 lit. a GDPR. The evaluation of the collected anonymized data takes place over a period of a maximum of 365 days. Your consent can be revoked at any time with effect for the future. The revocation of consent does not affect the legality of the processing carried out based on the consent until the revocation.

8. SOCIAL MEDIA

OUR ONLINE PRESENCE ON FACEBOOK (BY META), INSTAGRAM (BY META), YOUTUBE, LINKEDIN, XING

Insofar as you have given your consent to the respective social media operator in accordance with Art. 6 (1) sentence 1 lit. a GDPR, when you visit our online presences on the social media platforms mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which usage profiles will be created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. For detailed information on the processing and use of data by the respective social media operator, as well as contact options and your rights and settings options for protecting your privacy, please refer to the providers' privacy notices linked below. Should you still need assistance in this regard, please contact us.

We expressly inform you that the operators carry out processing of your personal data that lies outside the responsibility of Braun GmbH & Co. KG. Accordingly, we inform you independently about the data processing, so that the social networks and other external platforms' own data protection provisions apply, even if we disseminate information and maintain presences there. The extent to which the operators of the social networks use the data from visiting the respective pages for their own purposes, the extent to which activities on the pages are assigned to individual users, how long this data is stored, and whether data from a visit to the respective page is passed on to third parties is not conclusively and clearly stated by the operators and is unknown to us.

In addition, we would like to point out that only the operators of the respective platforms have full access to user data and recommend that you contact the operators directly with regard to information requests or other questions about data subject rights as a user (e.g., right to erasure).

Facebook (by Meta) is a service of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Data processing within the framework of visiting a Facebook (by Meta) fan page is carried out based on an agreement between jointly responsible parties according to Art. 26 GDPR. Further information (information on Insights data) can be found here.

Our service providers are located and/or use servers in the following countries for which the European Commission has issued an adequacy decision regarding data protection: Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

Our service providers are located and/or use servers in these countries: USA, Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.

The European Commission has not issued an adequacy decision for these countries. Our cooperation with them is based on these safeguards: Standard Contractual Clauses of the European Commission and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/.

Our online presence on Facebook serves to publish news, increase the visibility of our company, and boost brand awareness.

In this context, personal data of users may be processed, for example, when responding to message inquiries or processing posts, comments, and interactions.

Instagram (by Meta) is a service of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, Menlo Park, California 94025, USA, and stored there. Data processing within the framework of visiting an Instagram (by Meta) fan page is carried out based on an agreement between jointly responsible parties according to Art. 26 GDPR. Further information (information on Insights data) can be found here.

Our service providers are located and/or use servers in these countries: USA, Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/.

Our online presence on Instagram serves to publish news, increase the visibility of our company, and boost brand awareness.

In this context, personal data of users may be processed, for example, when responding to message inquiries or processing posts, comments, and interactions.

YouTube is a service of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has issued an adequacy decision regarding data protection.

Our service providers are located and/or use servers in countries outside the EU and the EEA. The European Commission has not issued an adequacy decision for these countries. Our cooperation with them is based on Standard Contractual Clauses of the European Commission and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/.

LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). Information about your use of our online presence on LinkedIn, automatically collected by LinkedIn, is usually transferred to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA. There is no adequacy decision from the European Commission for these countries. Our collaboration with them is based on the European Commission's standard data protection clauses and the EU-U.S. Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks,

https://privacy.google.com/businesses/controllerterms/mccs/,

https://www.dataprivacyframework.gov/s/.

Our online presence on LinkedIn serves the purpose of publishing company-related news and for maintaining and establishing contacts.

Various personal data may be collected and processed, for example, in the context of responding to message inquiries or processing posts, comments, and interactions.

Xing is a service of New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

Our Xing presence serves to publish company-related news and for maintaining and establishing contact. Various personal data may be collected and processed in this context.

9. APPLICATION

If you send us an application, we process your associated personal data (e.g., contact and communication data, application documents, notes from job interviews, etc.) insofar as this is necessary to decide on the establishment of an employment relationship. The legal basis for this is § 26 BDSG as well as Art. 6 para. 1 lit. b GDPR and – if you have given consent – Art. 6 para. 1 lit. a GDPR. Consent can be revoked at any time. Your personal data will only be passed on to persons within our company who are involved in processing your application.

If the application is successful, the data you submitted will be stored in our data processing systems for the purpose of carrying out the employment relationship, based on § 26 BDSG and Art. 6 para. 1 lit. b GDPR.

Data Retention Period

If we cannot offer you a position, you decline a job offer, or withdraw your application, we reserve the right to retain the data you have provided for up to 6 months from the end of the application process (rejection or withdrawal of the application) based on our legitimate interests (Art. 6 para. 1 lit. f GDPR).

Subsequently, the data will be deleted and physical application documents destroyed. The retention serves primarily for evidence purposes in case of a legal dispute. If it is apparent that the data will be required after the 6-month period (e.g., due to an impending or ongoing legal dispute), deletion will only take place once the purpose for further retention ceases to exist.

Longer retention may also occur if you have given corresponding consent (Art. 6 para. 1 lit. a GDPR) or if legal retention obligations prevent deletion.

If we do not offer you a position, there may be an option to include you in our applicant pool. If you are included, all documents and information from your application will be transferred to the applicant pool to contact you in case of suitable vacancies.

Inclusion in the applicant pool is based exclusively on your express consent (Art. 6 para. 1 lit. a GDPR). Giving consent is voluntary and is not related to the ongoing application process. The data subject can revoke their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool, unless there are legal reasons for retention.

Data from the applicant pool will be irrevocably deleted at the latest two years after consent has been given.

10. CONTACT OPTIONS AND YOUR RIGHTS

10.1 YOUR RIGHTS

As a data subject, you have the following rights:

· in accordance with Art. 15 GDPR, the right to obtain information about your personal data processed by us to the extent specified therein;

· in accordance with Art. 16 GDPR, the right to demand the immediate rectification of inaccurate or completion of your personal data stored by us;

· in accordance with Art. 17 GDPR, the right to demand the erasure of your personal data stored by us, unless further processing is necessary

o for exercising the right of freedom of expression and information;

o for compliance with a legal obligation;

o for reasons of public interest; or

o for the establishment, exercise or defense of legal claims;

· in accordance with Art. 18 GDPR, the right to demand the restriction of the processing of your personal data, provided that

o the accuracy of the data is contested by you;

o the processing is unlawful, but you oppose the erasure;

o we no longer need the data, but you require them for the establishment, exercise or defense of legal claims; or

o you have objected to the processing in accordance with Art. 21 GDPR;

· in accordance with Art. 20 GDPR, the right to receive your personal data, which you have provided to us, in a structured, commonly used and machine-readable format or to demand the transmission to another controller;

· in accordance with Art. 77 GDPR, the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company's registered office.

You can contact the supervisory authority in Rhineland-Palatinate as follows:

The State Commissioner for Data Protection and Freedom of Information Rhineland-Palatinate

Postfach 30 40

55020 Mainz

Phone: +49 (0) 6131 8920-0

Email: poststelle(at)datenschutz.rlp.de

Right to object

INSOFAR AS WE PROCESS PERSONAL DATA AS EXPLAINED ABOVE TO PROTECT OUR PREDOMINANTLY LEGITIMATE INTERESTS WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU CAN OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE. IF THE PROCESSING IS FOR THE PURPOSE OF DIRECT MARKETING, YOU CAN EXERCISE THIS RIGHT AT ANY TIME AS DESCRIBED ABOVE. INSOFAR AS THE PROCESSING IS FOR OTHER PURPOSES, YOU HAVE A RIGHT TO OBJECT ONLY FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

AFTER EXERCISING YOUR RIGHT TO OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA FOR THESE PURPOSES, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

THIS DOES NOT APPLY IF THE PROCESSING IS FOR DIRECT MARKETING PURPOSES. IN THAT CASE, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA FOR THIS PURPOSE.

10.2 CONTACT OPTIONS

For questions regarding the collection, processing, or use of your personal data, for information, rectification, restriction, or erasure of data, as well as revocation of any given consents or objection to a particular data use, please contact our company data protection officer.

Data Protection Officer:

External Data Protection Officer of Braun GmbH & Co. KG,

c/o TÜV SÜD Akademie GmbH

Westendstraße 160

80339 Munich

Germany

datenschutz@braun-bueffel.de