We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.

The person responsible for data processing is:

Braun GmbH & Co. KG

Industriestr. 10

55606 Kirn

Germany

You can reach our data protection officer at:

External Data Protection Officer of Braun GmbH & Co. KG,

c/o TÜV SÜD Academy GmbH

Westendstraße 160

80339 Munich

Germany

datenschutz@braun-bueffel.de

1. ACCESS DATA AND HOSTING

You can visit our website without providing any personal information. Each time you access a website, the web server automatically saves a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data), and documents the access. This access data is evaluated solely for the purpose of ensuring trouble-free operation of the website and improving our offering. This serves to safeguard our legitimate interests in a correct presentation of our offering in accordance with Art. 6 (1) (f) GDPR, which prevail within the framework of a balancing of interests. All access data is deleted no later than one month after the end of your visit to the website.

HOSTING

The services for hosting and displaying the website are partially provided by our service providers as part of processing on our behalf. Unless otherwise stated in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please contact them using the contact details described in this privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: Canada, New Zealand, Japan, United Kingdom.

Our service providers are located and/or use servers in these countries: Australia, India, Singapore, USA.

There is no adequacy decision from the European Commission for these countries. Our cooperation with you is based on these safeguards: the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/ .

2. DATA PROCESSING FOR CONTRACT EXECUTION AND FOR ESTABLISHING CONTACT

2.1 DATA PROCESSING FOR CONTRACT EXECUTION

For the purpose of contract processing (including inquiries regarding and processing of any existing warranty and performance claims, as well as any statutory update obligations) in accordance with Art. 6 (1) (b) GDPR, we collect personal data when you voluntarily provide it to us as part of your order. Mandatory fields are marked as such, as in these cases we absolutely need the data to process the contract, and without it we cannot ship the order. The data collected is evident from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment, and shipping processing, can be found in the following sections of this privacy policy. After the contract has been fully processed, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 (1) (c) GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this policy.

inventory management system

We use merchandise management systems from external service providers to process orders and contracts. Our service providers work for us as part of a contract processing agreement. If you have any questions about our service providers and the basis of our collaboration with them, please contact us using the contact options described in this privacy policy.

2.2 CUSTOMER ACCOUNT

If you have given your consent to this in accordance with Art. 6 (1) (a) GDPR by deciding to open a customer account, we will use your data for the purpose of opening a customer account and to store your data for future orders on our website. You can delete your customer account at any time and this can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in your customer account. After your customer account has been deleted, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this policy.

2.3 CONTACT

As part of customer communication, we collect personal data in order to process your inquiries in accordance with Art. 6 (1) (b) GDPR if you voluntarily provide it to us when contacting us (e.g. via contact form, email, telephone, or post). Mandatory fields are marked as such because in these cases we absolutely need the data to process your contact. The data collected can be seen from the respective input forms. Once your inquiry has been fully processed, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR, or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

2.4 CONTACT VIA WHATSAPP

To communicate with our customers and other third parties, we use, among other things, the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. WhatsApp is a widely used application that allows you to chat, make phone calls, and send voice messages, among other things.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp does have access to metadata generated during the communication process (e.g., sender, recipient, and time). We would also like to point out that WhatsApp, according to its own statement, shares its users' personal data with its US-based parent company, Meta.

Further details on data processing can be found in WhatsApp's privacy policy at: https://www.whatsapp.com/legal/privacy-policy-eea

The use of WhatsApp is based on our legitimate interest in communicating as quickly and effectively as possible with customers, interested parties, and other business and contractual partners (Art. 6 (1) (f) GDPR). If consent has been requested, data processing will be carried out exclusively on the basis of this consent; this consent can be revoked at any time with future effect.

The communication content exchanged on WhatsApp will remain with us until you request deletion, revoke your consent to storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions remain unaffected.

The chat does not require you to provide us with sensitive data such as health data, data about religious affiliation, or data about ethnic origin. We strongly advise against sending us such sensitive data via WhatsApp.

We use WhatsApp in the “WhatsApp Business” variant.

Data transfers to the USA are based on the EU-US Data Privacy Framework and the associated adequacy decision of the European Commission. WhatsApp LLC and Meta Platforms, Inc. are certified under the EU-US Data Privacy Framework.

Further information can be found here

https://www.whatsapp.com/legal/privacy-shield

https://www.facebook.com/privacy/policies/data_privacy_framework/

For the use of WhatsApp we use the service of chatarmin.com GmbH, Kaiserstraße 89/2/3, 1070 Vienna.

The provider’s privacy policy can be found at: https://chatarmin.com/privacy-policy .

2.5 CONTACT LIVE CHAT

We use chatbots to communicate with you. Chatbots are able to respond to your questions and other inputs without human assistance. To do so, the chatbots analyze your input as well as other data to provide appropriate answers (e.g., names, email addresses and other contact details, customer numbers and other identifiers, orders, and chat histories).

Furthermore, the chatbot may collect your IP address, log files, location information, and other metadata. This data is stored on the chatbot provider's servers.

The legal basis for the use of chatbots is Art. 6 (1) (b) GDPR, provided that the chatbot is used to initiate a contract or in the context of contract fulfillment.

In all other cases, the use is based on our legitimate interest in the most effective customer communication possible (Art. 6 (1) (f) GDPR).

The provider's privacy policy can be found at: https://www.gorgias.com/legal/eu-privacy-notice

3. DATA PROCESSING FOR THE PURPOSE OF SHIPPING

In order to fulfil the contract in accordance with Art. 6 (1) (b) GDPR, we will pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

DATA TRANSFER TO SHIPPING SERVICE PROVIDERS FOR THE PURPOSE OF SHIPPING NOTIFICATION

If you have given us your express consent to do so during or after your order, we will pass on your email address to the selected shipping service provider in accordance with Art. 6 (1) (a) GDPR so that they can contact you before delivery for the purpose of notifying you of the delivery or coordinating it.

You can revoke your consent at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider at the contact address listed below. After revocation, we will delete the data you provided for this purpose unless you have expressly consented to further use of your data or we reserve the right to use your data in any other way that is permitted by law and about which we will inform you in this policy.

DHL Parcel GmbH

Sträßchensweg 10

53113 Bonn

Germany

4. DATA PROCESSING FOR PAYMENT PROCESSING

When processing payments in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.

4.1 DATA PROCESSING FOR TRANSACTION PROCESSING

Depending on the selected payment method, we will pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of a contract processing agreement, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary to process the payment. This serves the purpose of fulfilling the contract in accordance with Art. 6 (1) (b) GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via a technical integration in the ordering process. The privacy policy of the respective payment service provider applies in this respect.

If you have any questions about our payment processing partners and the basis of our cooperation with them, please use the contact options described in this privacy policy.

4.2 DATA PROCESSING FOR THE PURPOSE OF FRAUD PREVENTION AND OPTIMIZATION OF OUR PAYMENT PROCESSES

If necessary, we will provide our service providers with additional data, which they will use together with the data necessary for processing the payment as our processors for the purpose of fraud prevention and optimizing our payment processes (e.g., invoicing, processing disputed payments, accounting support). Pursuant to Art. 6 (1) (f) GDPR, this serves to safeguard our legitimate interests in protecting ourselves against fraud and in efficient payment management, which prevail within the framework of a balancing of interests.  

4.3 IDENTITY AND CREDIT CHECK WHEN SELECTING KLARNA PAYMENT SERVICES

Klarna direct debit, purchase on account via Klarna, Klarna installment purchase

If you decide to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we ask for your consent in accordance with Art. 6 (1) (a) GDPR that we may transmit the data necessary for processing the payment and for an identity and credit check to Klarna. In Germany, the credit agencies named in Klarna's privacy policy may be used for the identity and credit check. Klarna uses the information received about the statistical probability of a payment default to make a balanced decision about the establishment, implementation or termination of the contractual relationship. You can revoke your consent at any time by sending a message to the contact option named in this privacy policy. This may mean that we can no longer offer you certain payment options. You can also revoke your consent to this use of personal data at any time, including by contacting Klarna.

4.4 IDENTITY AND CREDIT CHECK WHEN SELECTING PURCHASE ON ACCOUNT VIA PAYPAL AND RATEPAY

If you choose to pay by invoice (offered by Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (hereinafter Ratepay) and PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, 2449 Luxembourg (hereinafter PayPal)), we ask for your consent in accordance with Art. 6 (1) (a) GDPR that we may transmit the data necessary for processing the payment and for an identity and credit check to Ratepay. In Germany, the credit agencies named in Ratepay’s privacy policy may be used for identity and credit checks. Ratepay uses the information received about the statistical probability of a payment default to make a considered decision about establishing, implementing or terminating the contractual relationship. You can revoke your consent at any time by sending a message to the contact option named in this privacy policy. This may mean that we can no longer offer you certain payment options. Additional information on PayPal’s data protection can be found here .

5. ADVERTISING BY EMAIL

5.1 Email newsletter with registration and newsletter tracking

If you subscribe to our newsletter, we will use the data required for this purpose or separately provided by you to regularly send you our email newsletter based on your consent in accordance with Art. 6 (1) (a) GDPR. You can unsubscribe from the newsletter at any time and can do so either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.
Please note that we evaluate your user behavior when sending the newsletter. To do so, we also analyze your use of our newsletter by measuring, storing, and evaluating open rates and click rates for the purpose of designing future newsletter campaigns ("newsletter tracking").
For this evaluation, the emails sent contain single-pixel technologies (e.g., so-called web beacons, tracking pixels) stored on our website. If you do not want us to track your behavior in relation to the newsletter, you can deactivate tracking at any time by unsubscribing from the newsletter or adjusting the corresponding settings in your newsletter account. For the evaluations, we link, in particular, the following "newsletter data":

• the page from which the page was requested (so-called referrer URL),
• the date and time of the call,
• the description of the type of web browser used,
• the IP address of the requesting computer,
• the email address,
• the date and time of registration and confirmation

and single-pixel technologies with your email address or IP address and, if applicable, a unique ID. Links contained in the newsletter may also contain this ID.
The information will be stored for as long as you are subscribed to the newsletter. After unsubscribing from the newsletter, we will store your data for a maximum of 30 days to ensure that no further newsletters are sent. After that, we will delete all your data unless there are legal retention obligations or you have consented to us using your data for other purposes.

5.2 E-MAIL NEWSLETTERS WITHOUT REGISTRATION AND YOUR RIGHT OF OBJECTION

If we receive your email address in connection with the sale of a product or service and you have not objected, we reserve the right, pursuant to Section 7 (3) of the German Unfair Competition Act (UWG), to regularly send you offers for products from our range similar to those you have already purchased. This serves to safeguard our legitimate interests in advertising to our customers, which prevail in the context of a balancing of interests.
You can object to this use of your e-mail address at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.
After unsubscribing, we will delete your email address from the recipient list unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use your data in any other way that is permitted by law and about which we will inform you in this declaration.

5.3 NEWSLETTER DISTRIBUTION

The newsletter may also be sent by our service providers as part of processing on our behalf.
The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our collaboration with them, please contact the address described in this privacy policy.
Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: United Kingdom.
Our service providers are located and/or use servers in the following countries: Australia, USA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on these safeguards: the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.
For more information about the standard data protection clauses and the agreements with our service providers, including Klaviyo, please see Klaviyo's privacy policies and the links to the EU-US Data Privacy Framework.

Details can be found here:
https://policies.google.com/privacy/frameworks,
https://privacy.google.com/businesses/controllerterms/mccs/,
https://www.dataprivacyframework.gov/s/.

5.4 SENDING REQUESTS FOR EVALUATIONS BY E-MAIL

If you have given us your express consent during or after your order in accordance with Art. 6 (1) (a) GDPR, we will use your email address to request a review of your order using the rating system we use. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the review request.

The evaluation requests may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our collaboration with them, please contact us using the contact options described in this privacy policy.

6. COOKIES AND OTHER TECHNOLOGIES

6.1 GENERAL INFORMATION

To make visiting our website more attractive and enable the use of certain functions, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser the next time you visit (persistent cookies).

Protection of privacy on end devices

When you use our online services, we use technologies that are strictly necessary to provide the telemedia service you have expressly requested. Storing information on your device or accessing information already stored on your device does not require your consent.

For functions that are not absolutely necessary, the storage of information on your device or access to information already stored on your device requires your consent. Please note that if you do not grant your consent, parts of the website may not be fully usable. Your consent, if granted, will remain in effect until you adjust or reset the relevant settings on your device.

Any downstream data processing through cookies and other technologies

We use technologies that are absolutely necessary for the use of certain functions of our website (e.g., the shopping cart function). These technologies collect and process IP addresses, the time of visits, device and browser information, and information about your use of our website (e.g., information about the contents of your shopping cart). This serves the overriding legitimate interest in an optimized presentation of our offering in accordance with Art. 6 (1) (f) GDPR, based on a balancing of interests.

We also use technologies to fulfill the legal obligations to which we are subject (e.g., to be able to prove consent to the processing of your personal data), as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy. We may also use technologies that are not individually listed in this privacy policy. Further information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the bottom right or left corner of the page.

You can find the cookie settings for your browser under the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

If you have consented to the use of these technologies in accordance with Art. 6 (1) (a) GDPR, you can revoke your consent at any time by sending a message to the contact details described in the privacy policy. Alternatively, you can click the fingerprint button in the lower right or left corner of the page. If you do not accept cookies, the functionality of our website may be limited.

6.2 Consent Manager Platform (CMP)

We use a consent management service ("Consent Manager Platform (CMP)") on our website to inform you about the cookies and other technologies we use on our website, as well as to obtain, manage, and document your consent, if required, to the processing of your personal data by these technologies. This is necessary pursuant to Art. 6 (1) (c) GDPR to fulfill our legal obligation under Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. The Consent Manager Platform (CMP) used is an offer from Pandectes Limited, Vasileos Georgiou A, 60, 4048, Limassol, Cyprus, (contact: info@pandectes.io), which processes your data on our behalf.

After you submit your cookie consent on our website, the web server stores the following data: IP address, device information, browser information, language setting, website accessed or its URL, date and time of your consent declaration and information on your consent behavior.

In addition, the following technologies are used, which contain/contain information about your consent behavior: cookies, log files

The data is stored exclusively on the end device; no personal data is transmitted to the provider of the Consent Manager Platform (CMP). Your data will be deleted after one year unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use the data in any other way that is permitted by law and about which we will inform you in this declaration.

7. USE OF COOKIES AND OTHER TECHNOLOGIES

We use the following cookies and other third-party technologies on our website. Unless otherwise stated for the individual technologies, this is done on the basis of your consent in accordance with Art. 6 (1) (a) GDPR. Once the purpose no longer applies and we no longer use the respective technology, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your options for revoking your consent can be found in the "Cookies and other technologies" section. Further information, including the basis of our cooperation with the individual providers, can be found for the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please use the contact options described in this privacy policy.

7.1 USE OF GOOGLE SERVICES

We use the technologies described below from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Unless otherwise stated for the individual technologies, data processing is based on an agreement concluded for the respective technology between joint controllers in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in Google's privacy policy.

Our service providers are located and/or use servers in countries outside the EU and EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/

https://www.dataprivacyframework.gov/s/

GOOGLE ANALYTICS

For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, as well as information about your use of our website). This data is used to create user profiles using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then immediately deleted before the traffic is forwarded to other Google servers for processing. Data processing is carried out on the basis of a contract processing agreement with Google.

For web analysis, the Google Analytics extension Google Signals enables so-called "cross-device tracking." If your internet-enabled devices are linked to your Google Account and you have activated the "personalized advertising" setting in your Google Account, Google can create reports on your usage behavior (especially cross-device user numbers), even if you change your device. We do not process personal data in this regard; we only receive statistics compiled based on Google Signals.

For web analysis and advertising purposes, the Google Analytics extension uses the so-called DoubleClick cookie to recognize your browser when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website activity.

If you do not give us your consent to the use of Google Analytics in accordance with Art. 6 (1) (a) GDPR, no cookies will be stored on or read from your device. The data processing described in the previous paragraphs will not take place. To close gaps in web analytics through behavioral and conversion modeling, pings containing data (user agent, information about your consent behavior, screen resolution, IP address) are sent to Google.

GOOGLE ADS

For advertising purposes in Google search results and on third-party websites, a Google Remarketing Cookie is set when you visit our website. This cookie automatically collects and processes data (IP address, time of visit, device and browser information, and information about your use of our website) and uses a pseudonymous cookie ID to enable interest-based advertising based on the pages you visit. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behavior if you have accessed our website via a Google Ads advertisement. Cookies may be used for this purpose and data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) may be collected. From this data, user profiles are created using pseudonyms.

If you do not give us your consent to the use of Google Ads in accordance with Art. 6 (1) (a) GDPR, no cookies will be stored on or read from your device. The data processing described in the previous paragraphs will not take place. To close gaps in web analysis through behavioral and conversion modeling, pings with data (user agent, information on your consent behavior, screen resolution, IP address, page URL, information on ad clicks in URL parameters) are sent to Google. Your IP address is used to derive the IP country.

GOOGLE CONSENT MODE

Due to our use and integration of the Google services “Google Analytics” and “Google Ads” on our website, we are obliged to obtain your consent and to document it in a legally compliant manner in accordance with legal requirements and Google’s “EU User Consent Policy”.

Pursuant to the Digital Markets Act, Google is required to obtain your consent to process your personal data, particularly for personalized advertising. For this purpose, we have integrated Google Consent Mode ("Google Consent Mode V2") into our website. The service provider of the consent mode is Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland), a company incorporated and operated under Irish law (registration number: 368047).

Within the scope of the consent mode described, we share the status of your consent with Google on the basis of a legal obligation according to Art. 6 (1) (c) GDPR or on the basis of your given consent according to Art. 6 (1) (a) GDPR in conjunction with Section 25 (1) TDDDG.

We have included the simple implementation of the consent mode, according to which no transfer of Google code that allows conclusions to be drawn about your personal data will be carried out without your consent.

Any possible data transfer from Google to the USA is based on the standard contractual clauses of the EU Commission and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/

For more information about how Google uses your data, how Google services use it, and how we protect your privacy, please visit https://business.safety.google/privacy/ or https://policies.google.com/privacy.

GOOGLE RECAPTCHA

To protect against misuse of our web forms and spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information, and information about your use of our website) and uses JavaScript and cookies to analyze your use of our website. In addition, other cookies stored in your browser by Google services are evaluated. No personal data is read or saved from the input fields of the respective form.

GOOGLE TAG MANAGER

Google Tag Manager allows us to manage various codes and services on our website. When implementing individual tags, Google may also process personal data (e.g., IP address, online identifiers (including cookies)). Data processing is based on a contract processing agreement with Google.

By using the Google Tag Manager, various services/technologies can be integrated.

If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation will remain in place for all affected tracking tags that are integrated by the Google Tag Manager.

YouTube video plug-in

To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended data protection mode we use, transmitted to Google and then processed by Google, only if you play a video.

7.2 USE OF MICROSOFT SERVICES

We use the technologies described below from Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (“Microsoft”). Data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is generally transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. Further information about data processing by Microsoft can be found in Microsoft’s privacy policy .

Our service providers are located and/or use servers in countries outside the EU and EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/

https://www.dataprivacyframework.gov/s/ .

MICROSOFT ADVERTISING

For advertising purposes in the Bing, Yahoo and MSN search results as well as on third-party websites, the so-called Microsoft Advertising Remarketing Cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information as well as information about your use of our website) and by means of a pseudonymous CookieID and based on the pages you visit.

For website analysis and event tracking, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behavior if you have accessed our website via a Microsoft Advertising ad. Cookies may be used for this purpose and data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) may be collected, from which usage profiles are created using pseudonyms. If your internet-enabled devices are linked to your Microsoft account and you have not deactivated the “Interest-based advertising” setting in your Microsoft account, Microsoft can create reports on usage behavior (in particular the number of users across devices), even if you change your device, so-called “cross-device tracking”. We do not process personal data in this respect; we only receive statistics created on the basis of Microsoft UET.

7.3 USE OF FACEBOOK SERVICES

USE OF FACEBOOK PIXEL

We use the Facebook Pixel as part of the technologies presented below from Meta Platforms Ireland Ltd. , Block J, Serpentine Avenue, Dublin 4, Ireland (“Facebook (by Meta)” or “Meta Platforms Ireland”). With the Facebook Pixel, data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) is automatically collected and stored, from which user profiles are created using pseudonyms. For this purpose, when you visit our website, the Facebook Pixel automatically sets a cookie which, using a pseudonymous CookieID, automatically enables your browser to be recognized when you visit other websites. Facebook (by Meta) will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website activity, in particular personalized and group-based advertising.

The information automatically collected by Facebook (by Meta) technologies about your use of our website is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA, and stored there. Further information about data processing by Facebook can be found in the Facebook (by Meta) privacy policy .

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

Our service providers are located and/or use servers in the following countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, and Mexico. There is no adequacy decision from the European Commission for these countries. Our cooperation with you is based on these guarantees: European Commission Standard Data Protection Clauses.

FACEBOOK ANALYSES

As part of the Facebook Business Tools, the data collected with the Facebook Pixel about your use of our website is used to create statistics about visitor activity on our website. This data processing is based on a contract processing agreement with Facebook (by Meta). Your analysis serves to optimally present and market our website.

FACEBOOK ADS (AD MANAGER)

We advertise this website on Facebook (by Meta) and other platforms using Facebook Ads. We determine the parameters of each advertising campaign. Facebook (by Meta) is responsible for the precise implementation, in particular the decision on the placement of ads for individual users. Unless otherwise stated for the individual technologies, data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Joint controllership is limited to the collection of data and its transmission to Meta Platforms Ireland. This does not include subsequent data processing by Meta Platforms Ireland.

Based on the statistics on visitor activities on our website created via Facebook Pixel, we operate group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group.

Based on the pseudonymous cookie ID set by the Facebook Pixel and the data collected about your usage behavior on our website, we operate personalized advertising via Facebook Pixel Remarketing .

We use Facebook Pixel Conversions to measure your subsequent usage behavior for web analysis and event tracking if you have accessed our website via a Facebook Ads advertisement. Data processing is based on a contract processing agreement with Facebook (by Meta).

7.4 OTHER PROVIDERS OF WEB ANALYSIS AND ONLINE MARKETING SERVICES

Using Criteo for online marketing

We advertise this website in search results and on third-party websites via our advertising partner Criteo SA, 32 Rue Blanche, 75009 Paris, France (“Criteo”). When you visit our website, a retargeting cookie from Criteo or its partners is automatically set, which enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR. We determine the parameters of each advertising campaign. Criteo is responsible for the precise implementation (e.g., deciding on the placement of individual ads). The data automatically collected by Criteo (IP address, time of visit, device and browser information, and information about your use of our website) may be combined by Criteo with information from other sources and transmitted to Criteo’s advertising partners.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined by decision that an adequate level of data protection is provided.

Our service providers are located and/or use servers in countries outside the EU and EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on standard data protection clauses of the European Commission.

Use of the tracking pixel of trbo GmbH

We use the tracking pixel of trbo GmbH, Leopoldstr. 41, 80802 Munich, Germany ("trbo") to optimize our website and our services. When you complete an order on our website, this tracking pixel is activated and enables us to collect and analyze order information to specifically improve our advertising and marketing efforts.

The trbo tracking pixel is automatically set when you complete a purchase and uses pseudonymized data based on your transactions and your interaction with our website. It enables the creation of interest-based advertising by collecting order ID, order value, currency, coupon code, and product details such as product ID, name, price, and quantity.

The data collected by the tracking pixel is processed based on an agreement between joint controllers pursuant to Art. 26 GDPR. While we determine the parameters of each advertising campaign, trbo assumes responsibility for the precise implementation of the campaigns, including ad placement and administration. The data automatically collected by trbo, which includes IP address, time of visit, device and browser information, and usage data, may be combined with information from other sources and transmitted to trbo advertising partners to evaluate and optimize the effectiveness of the advertising.

8. SOCIAL MEDIA

OUR ONLINE PRESENCE ON FACEBOOK (BY META), INSTAGRAM (BY META), YOUTUBE, LINKEDIN, XING

If you have given your consent to this in accordance with Art. 6 (1) (a) GDPR to the respective social media operator, when you visit our online presence on the social media mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which user profiles will be created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your related rights and setting options to protect your privacy, can be found in the data protection information of the providers linked below. If you still need help in this regard, you can contact us.

We would like to expressly inform you that the operators of these social networks process your personal data outside the responsibility of Braun GmbH & Co. KG. Accordingly, we will inform you independently about each data processing activity, so that the privacy policies of the respective operators apply on social networks and other external platforms, even if we distribute information and maintain a presence there. The manner in which the operators of the social networks use the data from visits to the respective pages for their own purposes, the extent to which activities on the pages are attributed to individual users, how long this data is stored, and whether data from a visit to the respective page is passed on to third parties is not conclusively and clearly stated by the operators, and is unknown to us.

We would also like to point out that only the operators of the respective platforms have full access to user data and recommend that you contact the operators directly regarding requests for information or other questions regarding the rights of those affected as a user (e.g. right to erasure).

Facebook (by Meta) is offered by Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (“Meta Platforms Ireland”). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025, USA and stored there. Data processing when you visit a Facebook (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here .

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

Our service providers are located and/or use servers in these countries: USA, Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.

There is no adequacy decision from the European Commission for these countries. Our cooperation with you is based on these safeguards: the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/ .

Our online presence on Facebook serves to publish news, increase the visibility of our company, and raise brand awareness.

In this context, users' personal data may be processed, for example in the context of answering message requests or processing posts, comments and interactions.

Instagram (by Meta) is an offering from Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (“Meta Platforms Ireland”). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is generally transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA, Menlo Park, California 94025, USA and stored there. Data processing when you visit an Instagram (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here .

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection: Canada, Japan, South Korea, New Zealand, United Kingdom, Argentina.

Our service providers are located and/or use servers in these countries: USA, Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico.

There is no adequacy decision from the European Commission for these countries. Our cooperation with you is based on these safeguards: the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/ .

Our online presence on Instagram serves to publish news, increase the visibility of our company, and raise brand awareness.

In this context, users' personal data may be processed, for example in the context of answering message requests or processing posts, comments and interactions.

YouTube is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and stored there.

Our service providers are located and/or use servers in countries outside the EU and the EEA for which the European Commission has determined by decision that an adequate level of data protection is provided.

Our service providers are located and/or use servers in countries outside the EU and EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/ .

LinkedIn is a service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transferred to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA, and stored there.

Our service providers are located and/or use servers in countries outside the EU and EEA. There is no adequacy decision from the European Commission for these countries. Our cooperation with them is based on the European Commission's standard data protection clauses and the EU-US Data Privacy Framework.

Details can be found here:

https://policies.google.com/privacy/frameworks ,

https://privacy.google.com/businesses/controllerterms/mccs/ ,

https://www.dataprivacyframework.gov/s/ .

Our online presence on LinkedIn is used to publish company-related news and to maintain and establish contact.

Various personal data may be collected and processed, for example in the context of answering message requests or processing posts, comments and interactions.

Xing is an offering from New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

Our Xing presence serves to publish company-related news and to maintain and establish contact. Various personal data may be collected and processed in the process.

9. APPLICATION

If you send us an application, we will process your associated

Personal data (e.g., contact and communication details, application documents, notes taken during job interviews, etc.) will be processed to the extent necessary to decide whether to establish an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) and Article 6 (1) (b) of the GDPR, and—if you have given your consent—Article 6 (1) (a) of the GDPR. Your consent can be revoked at any time. Your personal data will only be passed on within our company to people involved in processing your application.

If your application is successful, the data you submit will be stored in our data processing systems on the basis of Section 26 BDSG and Article 6 (1) (b) GDPR for the purpose of implementing the employment relationship.

Data retention period

If we are unable to make you a job offer, if you reject a job offer or withdraw your application, we reserve the right to retain the data you have submitted for up to 6 months from the end of the application process (rejection or withdrawal of the application) on the basis of our legitimate interests (Art. 6 (1) (f) GDPR).

The data will then be deleted and the physical application documents destroyed. Retention is primarily for evidentiary purposes in the event of a legal dispute. If it becomes apparent that the data will be required after the expiration of the six-month period (e.g., due to an impending or pending legal dispute), deletion will only occur when the purpose for continued retention no longer applies.

Longer storage may also take place if you have given your consent (Art. 6 (1) (a) GDPR) or if statutory retention periods prevent deletion.

If we don't offer you a job, you may be included in our applicant pool. If you are accepted, all documents and information from your application will be transferred to the applicant pool so that we can contact you if suitable vacancies arise.

Inclusion in the applicant pool is based solely on your express consent (Art. 6 (1) (a) GDPR). Providing your consent is voluntary and has no connection to the ongoing application process. The data subject may revoke their consent at any time. In this case, the data will be irrevocably deleted from the applicant pool, unless there are legal reasons for retention.

The data from the applicant pool will be irrevocably deleted no later than two years after consent has been given.

10. CONTACT OPTIONS AND YOUR RIGHTS

10.1 YOUR RIGHTS

As a data subject, you have the following rights:

·       pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;

·       pursuant to Art. 16 GDPR, you have the right to immediately request the rectification of inaccurate or incomplete personal data stored by us;

·       According to Art. 17 GDPR, you have the right to request the deletion of your personal data stored by us, unless further processing

O   to exercise the right to freedom of expression and information;

O   to fulfill a legal obligation;

O   for reasons of public interest or

O   is necessary to assert, exercise or defend legal claims;

·       According to Art. 18 GDPR, you have the right to request the restriction of the processing of your personal data, insofar as

O   you dispute the accuracy of the data;

O   the processing is unlawful but you oppose its erasure;

O   we no longer need the data, but you need it to assert, exercise or defend legal claims or

O   You have objected to the processing pursuant to Art. 21 GDPR;

·       pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another controller;

·       Pursuant to Art. 77 GDPR, you have the right to lodge a complaint with a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or of our company headquarters.

You can contact the supervisory authority in Rhineland-Palatinate as follows:

The State Commissioner for Data Protection and Freedom of Information Rhineland-Palatinate

PO Box 30 40

55020 Mainz

Phone: +49 (0) 6131 8920-0

Email: poststelle(at)datenschutz.rlp.de

Right of objection

If we process personal data as described above in order to safeguard our legitimate interests, which prevail in the context of a balancing of interests, you may object to this processing with future effect. If the processing is carried out for direct marketing purposes, you can exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are reasons arising from your particular situation.

After exercising your right of objection, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

This does not apply if the processing is carried out for direct marketing purposes. In this case, we will no longer process your personal data for this purpose.

10.2 CONTACT OPTIONS

If you have any questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data, as well as revocation of any consent given or objection to a specific use of data, please contact our company data protection officer.

Data Protection Officer:

External Data Protection Officer of Braun GmbH & Co. KG,

c/o TÜV SÜD Academy GmbH

Westendstraße 160

80339 Munich

Germany

datenschutz@braun-bueffel.de