BRAUN BÜFFEL Theo Rucksack

Braun Büffel wins the Red Dot Product Design Award 2024 for the backpack "Theo"

Braun Büffel wins the Red Dot Product Design Award 2024 for the backpack "Theo"

The "Theo" backpack has been awarded the Red Dot Award Product Design 2024. This prestigious award annually honors products that impress with their exceptionally high design quality. The award is based on the decision of the Red Dot jury.

The international jury of experts evaluates the submissions according to a variety of criteria to ensure that the award-winning products meet the high standards. "We are incredibly proud to be recognized in this way," says Christiane Brunk, Managing Director of Braun Büffel.

"This recognition is a testament to the hard work and dedication of our team, who always strive to develop products that are both functional and innovative."

In 2024, the Red Dot jury was made up of 39 international experts from the fields of science, consulting, journalism and industrial design. Submissions came from 60 countries. The products were tested and evaluated by the jury in their respective ways.

THEO backpack

BRAUN BÜFFEL

Braun Büffel manufactures high-quality leather goods, combining craftsmanship, family history and tradition. The family business was founded in 1887 and is one of the few representatives of the leather goods industry in Germany, producing at its founding location in Kirn near Frankfurt and in Offenbach.

In addition, the company has been working with excellent partner manufacturers abroad for decades.

1

THEO backpack black

€469,00

1

€469,00

1

€469,00

Braun Büffel

Red Dot Product Design Award 2024 - THEO BACKPACK

"With the development of the 'Theo' backpack, we have taken an important step towards practical design solutions. The backpack is aimed at a new target group that combines work and private life and uses the 'Theo' as a daily companion. I am delighted that the work of the entire team, including Celina Weigel and Conny Theis, has been recognized with the Red Dot Award. This award motivates us to integrate the requirements of the changing working world into our designs," says Friederike Salzmann, Head of Product at Braun Büffel.

"The award confirms to us that we are on the right path as a manufacturer. Our products hold their own in international comparison and we are very proud of that," says Christiane Brunk, Managing Director of Braun Büffel.

More about BRAUN BÜFFEL

BRAUN BÜFFEL meets GARDEUR